Kannaway Prepares to Launch High-CBD Hemp Products MLM Marketing Campaign
The Kannaway Buzz Launch, the world’s first “Hemp-Based Network Marketing Company” celebrated the pre-launch of the release of its CBD-rich hemp products this weekend in preparation for its formal launch April 1.
Kannaway says its products are legal to purchase and ship in all 50 states because they do not contain THC, the cannabinoid responsible for the cannabis “high” recreational users seek. The products are made from hemp oil, which is naturally high in cannabidiol (CBD) and can be imported from countries legally allowed to grow it.
Kannaway’s initial offerings are a CBD-oil vaporizer pen and a CBD-rich salve, both products are distributed by HempMeds PX, which is working with Kannaway to promote its products.
Kannaway produces hemp-based high-CBD products it hopes to have success with via peer-to-peer networking markets. The company will use multi-level marketing (MLM), a compensation system for sales people that rewards not just the sales of the individual sales person but also those they recruit. MLMs are also referred to as network marketing, referral marketing and sometimes as pyramid schemes.
Other companies using MLM sales tactics include Avon, Nu Skin, Mary Kay, The Pampered Chef and USANA Health Services.
Demand for CBD-rich medicine was fueled by the story of Charlotte Figi, a Colorado girl suffering from Dravet Syndrome, told by Sanjay Gupta in the CNN Special “Weed”. The Figi family found success treating Charlotte’s condition with a high-CBD strain bred by Colorado-based Realm of Caring; the strain was later named Charlotte’s Web in her honor.
Since the show’s airing, conservative states have introduced legislation legalizing CBD from sources so low in THC they can be classified as hemp. The distinction is significant, many of the legislators have decried that what they are legalizing is, in fact, not marijuana and cannot get people high, branding it as the sensible legal alternative to medical marijuana.
Isolated CBD products, such as Real Scientific Hemp Oil (RSHO), which is also available from HempMeds PX, have been known to provide relief in a variety of patients sensitive to THC or desiring the ability to use medical cannabis while mitigating its psychoactive effects.
Stacy Shakley-Lynch, mother of Blake Zika, has chronicled her success with the high-CBD products for the company. She had initially heard rumors about its quality and efficacy but decided to try it anyway, but not without an independent lab test, which she says turned out to match the company’s claims. Zika, 22, lives in Southern California and has a medical marijuana recommendation to treat his epilepsy.
Lynch says she tried every pharmaceutical option before pursuing medical marijuana. She says Zika is doing better than he has in 18 years, and no longer takes 80 percent of his prescribed seizure medications. Portions of his brain have been removed or damaged because of the pharmaceutical drugs he was prescribed as a child.
Lynch has experimented with balances of CBD and THC medications and has found great success with RSHO, although she is still experimenting with THCa and mixes of whole-plant medicinal applications. She says even her family physician noticed the positive change in Blake:
“[Blake’s doctor] said ‘keep doing what you’re doing’,” Lynch says.
CBD, along with THC, is still technically viewed as a Schedule I drug federally, with no accepted medical value.
Tell us in the comments below, have you had success treating yourself with high CBD products?