Simply put, Jared Mirsky is a power player in legal weed’s marketing scene. His company, Wick & Mortar has won just about every meaningful recognition in both the cannabis and marketing worlds and is featured in dozens of leading national media outlets.
Mirsky’s team has been crafting, creating and cultivating cannabis brands for 13 years, and Wick & Mortar lays claim to being the oldest and longest-running cannabis advertising agency in the country.
Mirsky’s secret is dedicating his company entirely to cannabis since he launched his award-winning advertising agency in 2009.
“Standing out in this industry requires being creative. There’s so much red tape with federal law and limits on how and where we can advertise. We’re constantly pushing the envelope and that has been a huge part of our success,” Mirsky says.
This story was originally published in the print edition of Cannabis Now.